Welcome to the second week of my real life account of starting out as a food blogger. This is your chance to see exactly how I have done things (so far) and use it to implement your very own food blog.
So far we have already bought a domain name, set up hosting, got a logo made, created the first lot of content and now we are ready to move along further with it.
Top of the agenda now is more account opening, blog design and getting the content live on the site. We can then look at marketing the content which is the best part!
Here is what we achieved in week 2:
Lots of account openings
Now this is hard work and thanks to setting up an email account on Outlook it makes it easier. We have lots of social bookmarking accounts to do, loads of forums that we plan to do forum marketing to and a few off the radar social media channels.
Well I am pleased to say that they are all done 🙂
Reddit is ready to rock and roll
For a new blog there is nothing better for traffic than Reddit. It is a bit like a social media channel and when you promote a link on there you can easily get one thousand visitors (if not more) for one SINLE POST.
So I have opened my account, started commenting on things and getting to grips with being part of the community.
Reddit is made up on subreddits (think social media groups) and you contribute, then you promote = Reddit success!!!!
But it takes ages to set up. It is the searching for relevant subreddits to join, getting your head around the groups as they are all different and then putting together a system in place so that you can have success with your linking.
Lots of searches later and I end up with 33 subreddits that I am a member of. And I must admit that was a lot of hard work. The rules, finding active ones and so forth result in about four hours being spent on this!
But it does mean that during week 3 I will have set this up so that I can start commenting and promoting.
In regards to the design…..it is what I consider to be getting there. We started the week with hardly any design and this is where we are now:
We are far from finished but it is up, it has content and it is being crawled by the search engines which can only be a good thing!
The Saturday (or day 6 of the week) is the closest we have to a launch date. It is impossible to have a launch day on a blog, just because there is so much to do, but it was the day that the first content went out and we first started communicating on social media.
Talking about social media
The social media channels are now all set up (well apart from Instagram) and we have started promoting our blog posts on Facebook, Twitter, Google Plus & Pinterest. Now this is hard work and we are shattered.
We wanted to kick start the site with lots of social media, so we made plenty of images that can be used on places like Pinterest & Twitter and now all our blog posts are up to date. Then we plan to drip feed new posts as they happen with the images.
Social media groups
Well the first target is Pinterest for this as this is our big one. You couldn’t imagine going anywhere else than Pinterest Groups for the promotion of recipes. We kind of cheated with this though. We are already approved for a lot of Pinterest Groups for our other sites, so we joined our own groups in order to give ourselves a head start. This means that as of today we are members of 21 group boards and have 8 boards of our own. It is also nice to see that the day after we have opened our Pinterest account that we already have 10 followers!
Content is nearly sorted
So the content is nearly sorted out. We originally planned to start on the 1st of November and things have kept us behind and we are in mid November now and backdating to the beginning of the month.
We had a day where Dominic worked hard all day on the blog submissions and I worked hard on the social media, yet it will be much easier once we have loaded up all the posts and we can concentrate our time elsewhere.
What we next have to do
Obviously we still have a lot on our plate and it’s going to be a while before we can relax.
The next step will be to carry on with the social media on a daily basis, keeping up to date with our gruelling blog schedule. We will also expand into Instagram and we will be chatting with our virtual assistants to expand our social media. Their main jobs will be getting us out in front of all the social media groups, interacting with people and some self promotion.
At the same time I will be starting the process on Reddit and forums to increase site traffic. But before I take that too seriously I will be setting up my sales funnel so that I can be building a mailing list as soon as possible.
I still have to remind myself that I am only two weeks into my blog and have a lot of posts on my site already and I have already kick started social media, in ways that most people don’t do in their first couple of years.